So your company or brand has decided to embrace the trend of social media in an effort to extend its branding into further online markets. You’ve created a Facebook Page. You secured your desired Twitter handle. And perhaps most importantly, you’ve created a dedicated blog to showcase in detail news and happenings headlined on these … Continue reading Instagram – Why Bother? An Introduction.
An intriguing new trend has been occurring in the business facet of social media. Hashtags (#), those strange little number signs people online have been putting in front of words for the last decade or so, are now being trademarked. Made infamous by Twitter, and still the main way of sharing popular posts and subjects, … Continue reading Can You Own a Hashtag?
“It’ll likely be a fairly modest endeavor, as it remains to be established that I have much meaningful to say. So, here’s hoping that the readers will find something of value in these musings along the way.” With those words, my father began his first blog back in 2009. Words that resonate in the shaky … Continue reading Welcome to PathWriters